Sofia Tountouri is a journalist and communications strategist with extensive experience in the media and public relations sector.

She holds a degree in Journalism and Mass Media from the Aristotle University of Thessaloniki and a postgraduate degree in Sports, Cultural and Political Marketing from the National and Kapodistrian University of Athens.

She has worked for many years in television, print, and radio. Among other roles, she served as Editor-in-Chief of the Makedonia newspaper’s magazine division and has worked with leading national TV channels, as well as major newspapers and magazine publishers.

She is Head of Corporate Affairs and Communications at SELPE (Hellenic Retail Business Association).

She has collaborated with prominent Greek companies and developed strong expertise in supporting organizations and professionals across the fields of media, politics, business, and sports.

She recently founded Wise Strategies, a communications and public relations firm.

She regularly contributes articles to print and digital outlets on topics related to communications and current affairs.